Words Matter,
Get Them Right!

Purpose driven website copywriting and content development that’s built to sharpen your messaging and guide people to take action.

Website Copywriting for Customers & Search

Website Copywriting Services

Let’s face it, in the world of websites words matter, and writing content for a website can be a difficult process. Writing for the website visitor and guiding them towards taking action while keeping search engine optimization in the forefront can be a tricky balance to get right. At Henri Rapp Creative Studios, we are here to help you craft purpose driven website copy that helps your business do more business.

SEO Friendly Writing

Strategic copy starts with search intent. We write content that’s well structured, keyword targeted, and marked up with SEO optimized metadata and title tags; Designed to help your site show up when it matters most. When it comes to SEO there is no substitute for high quality content that is thorough and in depth. While big walls of text are not amazing for user experience, it does give you an opportunity to demonstrate value & build trust.

Website Copywriting Balancing Writing for SEO vs Writing for Human User Experience

Written for Humans

Clean, clear, and concise copywriting captivates, connects, and converts.

Written for Humans

Clean, clear, and concise copywriting captivates, connects, and converts.

Website Copywriting Balancing Writing for SEO vs Writing for Human User Experience

SEO Friendly Writing

Strategic copy starts with search intent. We write content that’s well structured, keyword targeted, and marked up with SEO optimized metadata and title tags; Designed to help your site show up when it matters most. When it comes to SEO there is no substitute for high quality content that is thorough and in depth. While big walls of text are not great for user experience, it does give you an opportunity to demonstrate value & build trust.

Purpose driven website content to help your business do more business. Start The Conversation!

Website Content Development

Web content comes in a lot of different forms from photos & videos to sales landing pages, informational blogs, lead magnets, how-to-guides, and more. High quality content has the potential to build site authority (improving search engine rankings not just for the article but the whole site), demonstrate trust & expertise to potential customers, & build relationships by genuinely helping people.

Website Content Development - Copywriting Services
  • Testimonials

  • Service / Product Pages

  • Location Landing Pages

  • Portfolios

  • FAQs

  • Reviews

  • And much more!

Website Content Development - Copywriting Services
  • Informational Articles

  • Lead Magnets

  • How To Guides

  • Podcasts

  • Video Production

  • Photography

  • Case Studies

  • Testimonials

  • Service / Product Pages

  • Location Landing Pages

  • Portfolios

  • FAQs

  • Reviews

  • And much more!

Web Marketing Insights

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Feature Film: Asleep In My Palm

Asleep In My Palm is a narrative feature written and directed by Henry Nelson and starring Tim Blake Nelson and Chloë Kerwin. It was shot in Northeast Ohio during the winter, which meant working through snow, freezing rain, and temperatures dropping as low as -4°F....

Loctite’s 2nd Chance House

Recording Sound for Loctite's 2nd Chance House Recording the production sound for the Loctite 2nd Chance House show in partnership with Habitat for Humanity was a great project to work on collaborating with the production company Timber & Frame.Varying Equipment...

Why should you budget for a boom operator?

Why you should budget for a boom operator on your video productions? While not every video content type requires a dedicated boom op or A2, there are plenty of video productions that are not feasible at all without or at least not without sacrificing quality and speed...

Sound for Leaf Filter “Fall Leaves” Commercial Spot

Recording Sound for a Leaf Filter "Fall Leaves" Campaign Leaf Filter has been a fantastic reoccurring client and always enjoy working with them! The "Fall Leaves" campaign we shot at the beginning of November 2023 is a particularly great example of high quality work...

Camera Slates: How To Slate Cameras Properly & Camera Slate Etiquette

Camera Slates: How To Slate Cameras Correctly Knowing how to slate a camera is an essential skill to ensure what’s captured during production is easy for the editor in post to know what each take is and to ensure sync between cameras and sound. While there there are...

Sound for Tim Ryan Campaign Commercials

Recording Sound for Tim Ryan's Union Commercials It was fantastic working for Left Hook to do the production sound on the majority of Tim Ryan’s 2022 Senate campaign commercials. This was a fun & rewarding reoccurring project for me throughout the year, and Tim...

Review: Deity SPD-1 Smart Battery Power Distribution

Deity SPD-1 Smart Battery Distribution for Location Sound Disclosure: This product was sent to me for free by Deity in order to get a review of their product. The SPD-1 is Deity’s battery distribution unit for smart batteries intended for location sound bags or...

The Vid Biz Podcast – Episode 17 – All About Audio w/ Henri Rapp

Listen To The Vide Biz Podcast Apple Podcasts - Spotify - Podcast Website Episode Show Notes Henri is a Production Sound Mixer & Location Sound Recordist for TV, Film, & Commercial Video Production. He’s based in Cleveland, and available for travel shoots. His...

Commercial with Lebron James for Ladder Sport

Recording Sound for Commercial with Lebron James It was great working with D’Marie Productions as the production sound mixer on a commercial shoot with Lebron James for Ladder Sports. On this shoot wardrobe and action were some of the biggest challanges from the...

All About Camera Mixes & Recording Sound To Camera

Recording Sound To Camera & Feeding Cameras Mixes Before any shoot it’s always best to discuss any workflow requirements they may have; However on a large number of productions (especially in the commercial & corporate worlds) there aren’t any laid out specs...